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Integrated Chipsets Kill Low-End Graphics Cards Sales
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Old 14th April 2007, 17:15   #1
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Default Integrated Chipsets Kill Low-End Graphics Cards Sales

The main threat for the market of add-in graphics cards’ sales volumes remain chipsets with integrated graphics cores, however, they are also the main reason for relatively high average selling prices of add-in graphics boards, according to Jon Peddie Research market tracker.

Back in the fourth quarter of 2006, about 57.6 million of desktop graphics adapters were shipped with only about 21.1 million being standalone add-in-boards (AIBs) according to Jon Peddie Research’s data. As a result, while the personal computer (PC) market can claim increase in sales, shipments of discrete components either stagnates or even tumbles, as integrated chipsets steal sales of entry-level AIBs.
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Old 15th April 2007, 06:30   #2
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Is this really so surprising though? ATI launched the x1900XTX series by January of 2006, and hasn't launched anything else except a couple lower models and one higher model in the past 16 months.

Nvidia has only launched two very pricey DX10 GPUs when there is was and still is no use for DX10 parts yet, and will only be releasing their entire lineup in a couple days. I think the numbers are going to change a good deal once everyone gets all of their DX10 cards out onto the market, and DX10 finally arrives to stoke demand for them. At least a few people are still holding off for them since last year.
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