[Erdem] is leading up the efforts to reverse engineer Samsung TV firmware with a project called SamyGo. Official Samsung firmware uses the Linux kernel, making it a familiar system to work with for many developers. So far they’ve implemented NFS and SAMBA for sharing files over the network, improved playback from USB devices, and unlocked the ability to use non-Samsung WiFi dongles.

In order to make changes to the system, you need to enable a telnet connection on the device. The SamyGo team accomplished this by changing an official version of the firmware in a hex editor to start the telnet daemon at boot time. This altered firmware is then flashed using Samsung’s built in upgrade system. Once telnet is enabled, non-official firmware can be manually flashed.

http://samygo.sourceforge.net/