It appears you have not yet registered with our community. To register please click here...

 
Go Back [M] > Madshrimps > WebNews
ATI Brings High-Quality Video and Imaging Capabilities To Handsets ATI Brings High-Quality Video and Imaging Capabilities To Handsets
FAQ Members List Calendar Search Today's Posts Mark Forums Read


ATI Brings High-Quality Video and Imaging Capabilities To Handsets
Reply
 
Thread Tools
Old 20th February 2004, 18:45   #1
Madshrimp
 
jmke's Avatar
 
Join Date: May 2002
Location: 7090/Belgium
Posts: 79,020
jmke has disabled reputation
Default ATI Brings High-Quality Video and Imaging Capabilities To Handsets

Power-efficient multimedia solution supports camera-phones and camcorder-phones


MARKHAM, Ontario/ Munich, Germany - February 19, 2004 - ATI Technologies Inc. (TSX: ATY, NASDAQ: ATYT) announces the availability of the IMAGEON(tm) 2260, a multimedia processor that brings high quality video and imaging capabilities to mobile phones. This solution enables the convergence between communication handsets and digital still cameras and video player/recorders. IMAGEON 2260 is a highly integrated multimedia co-processor that offers handset manufacturers a unique opportunity for significant power, space and material cost reductions.

The IMAGEON 2260 offers fully self-contained graphics, video and imaging capabilities to perfectly complement communication baseband solutions. It enables high-quality (high-resolution, high-frame rate) video playback, video recording and two-way video conferencing. Handset manufacturers will benefit from IMAGEON 2260's support for high-resolution (megapixel) camera modules, putting camera phones on par with entry-level digital still cameras.

"IMAGEON 2260 optimized architecture unloads heavy processing tasks from the communication baseband, which results in higher performance and significantly lower power consumption as opposed to pure software solutions," said Olivier Brecheteau, Sr Product Marketing Manager, Handheld Products Group, ATI Technologies Inc. "ATI has leveraged many years of multimedia expertise into the IMAGEON family of products to help handset manufacturers differentiate themselves."



IMAGEON 2260 is fully compliant with industry-led 3GPP standards (3rd Generation Partnership Project) and offers the following features:

Support for high-quality MMS (Multimedia Messaging Services);
* Still picture capture and processing (JPEG encode and decode) with support for high-resolution (megapixel) camera modules;

* Video recording, playback or streaming up to CIF, 30 frames-per-second (Video encode and decode), plus simultaneous encode and decode for video conferencing;

* Advanced 2D graphics acceleration;
* Integrated frame buffer and LCD controller for space, cost and power saving; and,
* Exceptional visual quality and display features.

Availability
ATI's IMAGEON 2260 media co-processor is currently sampling. Mass production shipments will start in Q2 2004.

ATI Technologies will exhibit its handheld technologies at 3GSM World Congress 04 in Cannes, France, February 23-26, 2004.

About ATI Technologies
ATI Technologies Inc. is the world leader in the design and manufacture of innovative 3D graphics and digital media silicon solutions. An industry pioneer since 1985, ATI is the world's foremost visual processor unit (VPU) provider. ATI is dedicated to delivering leading-edge performance solutions for the full range of PC and Mac desktop and notebook platforms, workstations, set-top and digital televisions, game consoles and handheld device markets. With 2003 revenues in excess of US $1.3 billion, ATI has more than 2,200 employees in the Americas, Europe and Asia. ATI common shares trade on NASDAQ (ATYT) and the Toronto Stock Exchange (ATY).

-30-
Copyright 2004 ATI Technologies Inc. All rights reserved. ATI and ATI product and product feature names are trademarks and/or registered trademarks of ATI Technologies Inc. All other company and product names are trademarks and/or registered trademarks of their respective owners. Features, pricing, availability and specifications are subject to change without notice.

For media or industry analyst support, visit our Web site at http://www.ati.com or contact:
__________________
jmke is offline   Reply With Quote
Reply


Similar Threads
Thread Thread Starter Forum Replies Last Post
December ATI Catalyst™ driver release automatically switches on ATI Stream accelerat jmke WebNews 0 13th November 2008 17:18
HIS launches new ATI based products: X1950XTX, X1900XT, X1650Pro and X1300XT jmke WebNews 0 23rd August 2006 15:04
ATI Avivo Video Technology: An Overview Sidney WebNews 0 4th October 2005 16:50
ATI Puts High-End TV Technology into Desktops jmke WebNews 0 7th January 2005 10:57

Thread Tools

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

vB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off


All times are GMT +1. The time now is 10:53.


Powered by vBulletin® - Copyright ©2000 - 2024, Jelsoft Enterprises Ltd.
Content Relevant URLs by vBSEO