Apple shows off its lack of ideas

Stefan Mileschin · 14th June 2016, 18:36

In case you were asleep, Apple held one of its Nuremburg style rallies yesterday which was supposed to show off its latest operating systems and products.

While the Tame Apple Press did its best to promote the rally, er WWDC keynote, there was one thing missing from the event – a noticeable, useful and “game changing product.” You would not know this fact from the press coverage, but scanning a careful eye over what was released, you cannot help being overwhelmed by the loud-sounding nothing.

The headline launch was iOS 10, which was billed as a new major version of its operating system for iPhones, iPads, and iPod Touches. The “major change” turned out to be a redesigned control centre with interactive notifications and improvements to widgets. 3D Touch can now do more: for example, you can press your screen to clear all notifications at once (hooray).

http://www.techeye.net/business/appl...-lack-of-ideas

14th June 2016, 18:36	#1
Stefan Mileschin [M] Reviewer Join Date: May 2010 Location: Romania Posts: 148,618	Apple shows off its lack of ideas In case you were asleep, Apple held one of its Nuremburg style rallies yesterday which was supposed to show off its latest operating systems and products. While the Tame Apple Press did its best to promote the rally, er WWDC keynote, there was one thing missing from the event – a noticeable, useful and “game changing product.” You would not know this fact from the press coverage, but scanning a careful eye over what was released, you cannot help being overwhelmed by the loud-sounding nothing. The headline launch was iOS 10, which was billed as a new major version of its operating system for iPhones, iPads, and iPod Touches. The “major change” turned out to be a redesigned control centre with interactive notifications and improvements to widgets. 3D Touch can now do more: for example, you can press your screen to clear all notifications at once (hooray). http://www.techeye.net/business/appl...-lack-of-ideas

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