The Vantage A.L.C. CPU Cooler from CoolIT comes in a relatively small box, with a main blue theme and on the frontal part we can see a photo of the actual product, some of the product features and the company/name logos in the corners:

Also on the frontal part we can see that this product has won a prize in 2010:

On the back, we can see a graph (Fan RPM vs Temperature), but also a photo of the product installed inside a system:

Here is a more clear view on the graph; as we can see on it, the fan RPM will auto-tune itself intelligently depending on the detected temperature on the CPU:

On the outside box, we can also get some more information regarding the product features and its specifications, along with a product schematic:

When we get the inside contents out, we can see the manual, along with the product held in a protective box, along with its bundle:

Besides the manual, in the box we can find backplates, the retention mechanism for AMD sockets, some screws to fix the radiator and fan onto the case and, of course, the Vantage A.L.C.:

From left to right, we can see the LGA1366, LGA1156 and LGA775 backplates, each with sticky tapes on them, to keep the backplates fixed in the back of the motherboards till we get to install the Vantage: