HIS R9 290X iPower IceQ X2 Turbo 4GB GDDR5 Video Card Review
 

The HIS R9 290X iPower IceQ X2 Turbo card features a proven 2-fan cooling system and is overclocked from the factory; the custom PCB ensures stability, better overclocking potential and the card should run fine games up to 2560x1440 with medium to high detail levels.

http://www.madshrimps.be/articles/article/1000666/

those prices need to come down, GTX 970 is <€370 and is faster
http://www.anandtech.com/bench/product/1056?vs=1355

some shops are having good deals on the R9 290X series, but it's not AMD driving the prices down, it's the shops... AMD needs to kick their *** in gear and get their partners some cheaper parts to get back the price/performance crown!