Samsung Unveils Its Smart Bulb, Too
 

It seems like you can't swing a fluorescent bulb around without hitting a company getting into the 'smart bulb' business these days. Samsung is joining Phillips and LG in the manufacture of smart lighting technology. Using a dedicated application, users are able to control up to 64 bulbs directly via Bluetooth, with no other equipment required whatsoever.

http://www.hardocp.com/news/2014/03/...mart_bulb_too/