Madshrimps Forum Madness - For Nike, augmented reality is the perfect way to sell hyped sneakers

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Stefan Mileschin

11th November 2017 05:32

For Nike, augmented reality is the perfect way to sell hyped sneakers

Buying limited-edition shoes is complicated and not as fun as it should be. The rise of violence in sneaker culture (people have been murdered for a pair of Air Jordans) led companies like Nike to launch hyped products almost exclusively on digital c...

https://www.engadget.com/2017/11/06/...-reality-bots/

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