Japanese claimed nicked its good name on the iPhone X
 

Begun the “animoji” wars have

A Japanese software company claimed that the fruity cargo cult Apple nicked its trademarked term "animoji" for one of the few new features of the iPhone X.

The appropriately named Tokyo-based Emonster has sued Apple in federal court in San Francisco, saying it holds the U.S. trademark on the term animoji and that Apple's use of the word is a "textbook case" of deliberate infringement.

http://fudzilla.com/news/44772-japan...n-the-iphone-x