Apple, It's Time To Drop The Whole 'S' Routine
 

This guy has a valid point but, as long as people keep lining up to drink the Kool-Aid, what incentive is there for Apple to change anything it does? Apple stubbornly clings to the once-a-year release date, with a major change every other year. Apple won't always be able to get away with moving so slowly. Once every other year won't cut it anymore, even for Apple.

http://www.hardocp.com/news/2013/09/...ole_s_routine/