AMD sees its future in fusion
 

AMD decided to drop its “Smarter Choice” tagline in exchange for “The future is fusion” in an effort to highlight the combination of its microprocessor and graphics technologies. Fusion? Isn’t that the code-name for a future AMD micro-processor? Yup, but AMD believes that the word “fusion” describes the company’s overall focus as well and was therefore chosen as the keyword for its new marketing campaign. But AMD, of course, knows that this tagline could imply that the Fusion processor is AMD’s future and the company does not mind if you interpret it this way.

http://www.tgdaily.com/content/view/39365/135/