AMD Announces Support for RealD's BlueLine Technology
 

Today, AMD announced it has entered into a strategic licensing agreement with RealD Inc., which will pair AMD FirePro professional graphics with RealD's patented BlueLine technology to address the rapid adoption of 3D-capable displays and digital light processing (DLP) projectors in corporate boardrooms, educational institutions and the media and entertainment industry. This technology partnership provides industry-leading stereo 3D support in an all-in-one solution that enables control over each aspect of the 3D experience -- the DLP projector, 3D software, and graphics card -- from a single software control panel. AMD is the first and only professional graphics maker to provide this unique RealD support and will immediately extend BlueLine technology to the AMD FirePro V5900, with deployment to the latest AMD FirePro graphics cards based on Graphics Core Next (GCN) Architecture scheduled to occur over the coming months.

"AMD and RealD are responding to the expanding stereo 3D market, which has grown exponentially over the past several years," said David Cummings, senior director and general manager, Professional Graphics, AMD. "Whether you're working through computer-aided design (CAD) workflows, building CGI effects in movie studios or simply taking in a movie at the local theater, viewers will now experience improved stereo 3D video powered by AMD FirePro graphics and RealD. Together, we will deliver a more enjoyable and realistic 3D experience, while providing IT managers with an unmatched, turnkey stereo 3D solution."

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