Game Developer Makes Sapphire Abandon “Blizzard”
 

Sapphire Technologies, the world’s largest maker of ATI Radeon-based graphics cards, announced Thursday that it would rename its premium graphics card earlier known as “Blizzard” that featured liquid-cooled Radeon X1900 XTX graphics processors following a demand made by Blizzard Entertainment, the developer of StarCraft and WarCraft games.

That's lame in my humble opinion.

Uber lame, what the hell was the point in Blizzard doing this anyway? Blizzard diddn't invent the word, so what right do they really have (legally) to tell people they can't use "Blizzard" on their products. Just helps cultivate a negative public image.

Next time you are in an area of hard wind and heavy snow better not utter the word ********* or they'll sue you.

crappy stuff...

I could sew any ex-medical doctor getting alzheimer.