It appears you have not yet registered with our community. To register please click here...

 
Go Back [M] > Madshrimps > WebNews
Deutsche Telekom claims it owns magenta Deutsche Telekom claims it owns magenta
FAQ Members List Calendar Search Today's Posts Mark Forums Read


Deutsche Telekom claims it owns magenta
Reply
 
Thread Tools
Old 6th November 2019, 15:57   #1
[M] Reviewer
 
Stefan Mileschin's Avatar
 
Join Date: May 2010
Location: Romania
Posts: 111,832
Stefan Mileschin Freshly Registered
Default Deutsche Telekom claims it owns magenta

Riff-raff furious

T-Mobile parent Deutsche Telekom has told the world that owns the colour magenta and anyone who thinks pink will find itself on the wrong end of a lawsuit.

Startup insurance provider Lemonade is trying to make the best of a sour situation after T-Mobile parent Deutsche Telekom claimed it owns the exclusive rights to the colour magenta.

New York-based Lemonade is a three-year-old company that lives completely online and mostly focuses on homeowners and renter's insurance. The company uses a similar colour to magenta -- it says it's "pink" -- in its marketing materials and its website.

But Lemonade was told by German courts that it must cease using its colour after launching its services in that country, which is also home to T-Mobile owner Deutsche Telekom. Although the ruling only applies in Germany, Lemonade says it fears the decision will set a precedent and expand to other jurisdictions such as the US or Europe.

Daniel Schreiber, CEO and co-founder of Lemonade, said in a statement said that if some brainiac at Deutsche Telekom had invented the colour, their possessiveness would make sense. Without that the company's actions just smack of corporate bully tactics, where legions of lawyers attempt to hog natural resources -- in this case a primary colour -- that rightfully belongs to everyone."

A spokesman for Deutsche Telekom confirmed that it "asked the insurance company Lemonade to stop using magenta in the German market," while adding that it also owns the letter "T" in "Deutsche Telekom" is registered to the brand.

https://fudzilla.com/news/mobile/497...t-owns-magenta
Stefan Mileschin is offline   Reply With Quote
Reply


Similar Threads
Thread Thread Starter Forum Replies Last Post
Deutsche Bank is using climate change data to predict investment risk Stefan Mileschin WebNews 0 12th November 2017 07:09
Google could dump Linux for Magenta Stefan Mileschin WebNews 0 10th May 2017 06:32
IBM owns out of hours emails Stefan Mileschin WebNews 0 5th March 2017 07:00
Mirai botnet targets Deutsche Telekom routers in global cyberattack Stefan Mileschin WebNews 0 2nd December 2016 19:58
Deutsche Telekom complains about Google Stefan Mileschin WebNews 0 21st October 2015 11:45
Deutsche Bank believes Samsung could ship 45 million Galaxy S6/S6 Edge units this yea Stefan Mileschin WebNews 0 23rd June 2015 08:04
One in four Americans owns a tablet Stefan Mileschin WebNews 0 1st January 2013 16:11
Intel owns up to USB 3.0 in Ivy Bridge jmke WebNews 0 15th April 2011 08:46
Gigabyte Aurora Who actually owns one? goingpostale1 General Madness - System Building Advice 1 12th December 2006 13:00
voltmod owns kr15t0f Hardware Overclocking and Case Modding 29 11th October 2004 21:37

Thread Tools

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

vB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are Off


All times are GMT +1. The time now is 11:57.


Powered by vBulletin® - Copyright ©2000 - 2019, Jelsoft Enterprises Ltd.
Content Relevant URLs by vBSEO