Stefan Mileschin

Jon Peddie Research (JPR), the industry's research and consulting firm for graphics and multimedia, announced estimated graphics chip shipments and suppliers' market share for 2013 2Q. While the news was disappointing year-to-year, the news was encouraging quarter-to-quarter. AMD overall unit shipments increased 10.9%, quarter-to-quarter, Intel increased 6.2%, and Nvidia decreased by 8%. The overall PC market declined 2.5% quarter-to-quarter while the graphics market increased 4.6%. Overall this net 7.1% increase reflects an interest on the part of consumers for double-attach-the adding of a discrete GPU to a system with integrated processor graphics, and to a lesser extent dual AIBs in performance desktop machines.

On a year-to-year basis we found that total graphics shipments during Q2'13 dropped 6.8% while PC shipments which declined by at a faster rate of 11.2% overall. GPUs are traditionally a leading indicator of the market, since a GPU goes into every system before it is shipped and most of the PC vendors are guiding down to flat for Q3'13. The popularity of tablets and the persistent economic slowness are the most often mentioned reasons for the decline in the PC market and the CAGR for PC graphics from 2012 to 2016 is -1.4%; we expect the total shipments of graphics chips in 2016 to be 319 million units.

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