EA Slams NPD Reports

@ 2012/07/03
EA versus NPD II: Battle of the Blowhards. "An occasional bad report from NPD, which measures a sliver of what's actually happening in gaming, gives people an erroneous impression," Gibeau tells Games Industry International. "My point is it's an irrelevant measure on the industry. It's totally irrelevant. We don't even really look at it internally anymore."

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