nVidia stimulus package: Price reduction on slow-selling GTX460

The solution to nVidia was clear. It needed to drop the price slightly and try to have GTX460 offers in the market that are UNDER the psychologically significant £150 barrier. For some reason, a GTX460 at £149 or less seems like a bargain. We’ve tried that offer on a few friends and they all agree. While the GTX460 was set to battle with the overweight kid with glasses (Radeon HD 5830), the real seller for AMD is the 5770 and it’s slightly-lighter-weight 5750 sibling. That’s the price point where real volume sales can start for Fermi.