Why 'Avatar' is actually the 26th biggest movie
@ 2010/01/27Yet one respect in which boxoffice reporting is pretty odd -- emphasizing ticket grosses yet rarely mentioning ticket sales. That would be like always reporting how many ad dollars sold off "Lost" and not mentioning the number of viewers that actually watched the show. With everybody reporting how "Avatar" is The Biggest Movie of All Time based on grosses ($1.859 billion and counting), it's important to remember how rising ticket prices skew the returns. "Avatar," despite topping the worldwide gross list, by and by, is only No. 26 on the ticket sales list with 76,421,000 sold ... at least, so far...