Blu-ray, HD DVD Player Price Wars Heat Up

@ 2007/05/17
The battle between the Blu-ray and HD DVD standard is showing no sign of letting up. Backers of both disc standards are looking to kick off the summer buying season with reduced pricing on their players.

Toshiba will offer a $100 instant rebate on its HD-A2 HD DVD player from May 20 to June 9. This will effectively reduce the price of Toshiba's entry-level player from $399 to $299.

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