Google will let publishers hide their content from its insatiable AI

Google has announced a new control in its robots.txt indexing file that would let publishers decide whether their content will "help improve Bard and Vertex AI generative APIs, including future generations of models that power those products." The control is a crawler called Google-Extended, and publishers can add it to the file in their site's documentation to tell Google not to use it for those two APIs. In its announcement, the company's vice president of "Trust" Danielle Romain said it's "heard from web publishers that they want greater choice and control over how their content is used for emerging generative AI use cases."