Redditors will now be forced to see personalized ads

Reddit has announced a slew of changes to its user preference settings, the most notable being that users will no longer have a say in whether they see personalized ads based on their site activity. Reddit’s Head of Privacy, Jutta Williams, shared a breakdown of the impending updates in a post to r/reddit on Wednesday night, writing that only users “in select [unspecified] countries” will be exempt from the new ad policy. For the rest, advertisers will be able to target users based on “what communities you join, leave, upvotes, downvotes, and other signals.”