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@ 2023/05/08Tame Apple Press rushes to put some spin on them
Apple turned in its quarterly results which were as bad as everyone expected and let its denizens in the press put some positive spin on them.
Apple said sales for its fiscal second quarter ended April 1 fell 2.5 per cent to $94.8 billion, slightly ahead of expectations for a 4.4 per cent decline. Profit was flat at $1.52 per share, compared with estimates of $1.43.
Sales of Macs fell sharply while iPad revenue slipped. Sales in China also dropped 2.9 per cent, a slightly larger drop than overall revenue.
Mac sales fell more than 30 per cent compared with analyst estimates of a 25 per cent decline. Sales in Apple's wearables business, which includes devices like AirPods and the Apple Watch, fell less than a per cent compared with estimates for a 4.4 per cent drop.
Apple turned in its quarterly results which were as bad as everyone expected and let its denizens in the press put some positive spin on them.
Apple said sales for its fiscal second quarter ended April 1 fell 2.5 per cent to $94.8 billion, slightly ahead of expectations for a 4.4 per cent decline. Profit was flat at $1.52 per share, compared with estimates of $1.43.
Sales of Macs fell sharply while iPad revenue slipped. Sales in China also dropped 2.9 per cent, a slightly larger drop than overall revenue.
Mac sales fell more than 30 per cent compared with analyst estimates of a 25 per cent decline. Sales in Apple's wearables business, which includes devices like AirPods and the Apple Watch, fell less than a per cent compared with estimates for a 4.4 per cent drop.
