Warner is the first major label to adopt SoundCloud's fan-powered royalties model

@ 2022/07/22
SoundCloud has found a powerful partner for its unusual royalty system that ensures lesser-known artists and indie acts are getting the money they deserve. The service has signed a global licensing agreement with Warner Music Group, making the company the first record label to adopt its Fan-Powered Royalties model. Some of the record label's most popular acts are Ed Sheeran, Coldplay, Cher, Gorillaz, Hayley Kiyoko, Kelly Clarkson and Lizzo. However, it's most likely the artists who aren't quite as well-known who would benefit the most from the scheme.

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