Western Digital Goes Flashy With Lighted Hard Drive

Western Digital has had the right touch when it comes to creating products that address demands that are outside the focus of, let's say, traditional storage companies. One example is the Raptor hard drive family, which was the first to run 10,000 RPM on a SATA interface. With no enterprise business (SCSI drives) to defend, the firm could easily afford to release the 36 GB version in 2003, and simply watch how the market would react. Feedback obviously was good enough to release a 74 GB model (which was somewhat faster) at the end of the same year.