Wearables market continues to grow

@ 2015/06/04
Not everyone will want to have a computer on a tie or a blood pressure monitor in their socks, but according to a report on the marketplace, wearable devices really are beginning to take off.

IDC said vendors shipped 11.4 million wearable devices in the first quarter of this year, that’s up 200 percent from the same quarter last year.

But the big question is how well the Apple iWatch is going to do. And IDC still thinks the jury is out in this case.

What’s clear, however, is there is considerable price erosion in the market with 40 percent of the devices now priced under $100. Apple’s offerings, of course, are considerably more expensive than that. Jitesh Ubrani, a senior analyst at IDC, said: “Apple’s entrance with a product priced at the high end of the spectrum will test consumers’ willingness to pay a premium for a brand or product that is the centre ofattention.”

Currently, the top five vendors in the first quarter are Fitbit, Xiaomi, Garmin, Samsung and Jawbone. Most of these are health related apart from Samsung’s Gear watch.

Here are IDC’s figures for the top five.

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