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@ 2015/05/11The number of patents for gear which gets into people’s brains is on the increase.
Market-research firm SharpBrains said that the patents cover ways to eavesdrop on brains and learn what advertisements excite consumers, to devices that alleviate depression, the number of U.S. patents awarded for “neurotechnology” has soared since 2010.
Patents have been awarded to inventors well beyond those at medical companies. The leader in neurotechnology patents is consumer-research outfit Nielsen.
SharpBrains Chief Executive Alvaro Fernandez, who presented the results at the NeuroGaming conference in San Francisco said it goes to show that we are at the dawn of “the pervasive neurotechnology age,” in which everyday technologies will be connected to brains.
Market-research firm SharpBrains said that the patents cover ways to eavesdrop on brains and learn what advertisements excite consumers, to devices that alleviate depression, the number of U.S. patents awarded for “neurotechnology” has soared since 2010.
Patents have been awarded to inventors well beyond those at medical companies. The leader in neurotechnology patents is consumer-research outfit Nielsen.
SharpBrains Chief Executive Alvaro Fernandez, who presented the results at the NeuroGaming conference in San Francisco said it goes to show that we are at the dawn of “the pervasive neurotechnology age,” in which everyday technologies will be connected to brains.
