Fairphone aims for a, well, fair phone

"The entire global supply chain is too complex and overwhelming to be addressed as whole. Which is why we're starting with a single product. One, single, open, high-performance smartphone made as fairly as possible with a transparent supply chain. One step at a time." I love the idea behind the Fairphone (and it's a Dutch project, too), but I'm too much of a realist to think it will truly force large corporations and consumers to change their minds.