Polaroid confirms iM1836 mirrorless with Android, adds three more cameras

@ 2013/01/08
Polaroid left little doubt that it was launching its Android-based, interchangeable lens camera at CES, and sure enough, it's here: meet the iM1836. It mates an 18.1-megapixel, 1080p video-capable mirrorless body with Android (which we now know to be Android 4.1) to quickly share imagery with social networks over WiFi, or directly to other devices through Bluetooth. Its 3.5-inch display won't put the Galaxy Camera's 4.8-inch panel to shame, but Polaroid is no doubt counting on the ability to swap optics (which includes Micro Four Thirds lenses, through an optional adapter) and a pop-up flash to clinch a sale. The iM1836 should arrive in the first quarter at a $399 price, with a 10-30mm lens included -- uncommonly cheap for a camera that could potentially outshoot its Nikon and Samsung opponents.

That's not the only camera in the Polaroid brand's 2013 lineup, however. Non-Android parallels to the iM1836 are coming with both WiFi ( iM1232W, $349) and without (iM1030, $299) for cost-conscious photographers; those who don't mind a fixed-in-place lens can get the iS2433, a $199 bridge camera with a 24x (25-600mm equivalent) lens, a 16-megapixel backlit Sony CMOS sensor and a 3-inch LCD. One camcorder, the iD975, is joining the fray with 1080p video, 16-megapixel stills, a 3-inch touchscreen and a video-in-video mode that shows the person recording video along with the main footage. Polaroid hasn't provided launch dates for its more conventional shooters.

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